Jürgen Klopp named Head of Global Soccer at Red Bull

Red Bull confirmed on Wednesday that German coach Jürgen Klopp has been named head of global soccer. His first assignment since leaving Liverpool earlier this year will be this one.

On January 1, 2025, Klopp will take over as the head of the Red Bull organization, which owns a number of teams, including the New York Red Bulls in the US, RB Leipzig in Germany, and RB Salzburg in Austria.

The former head coach of Mainz, Borussia Dortmund, and Liverpool will help scouting, educate coaches, and offer strategic vision. He will not be part of the day-to-day operations of the Red Bull clubs, which are located in the USA, Brazil, Japan, Leipzig, and Salzburg.

“After almost 25 years on the sideline, I could not be more excited to get involved in a project like this,” Klopp said in a press release. “The role may have changed but my passion for football and the people who make the game what it is has not.

“By joining Red Bull at a global level, I want to develop, improve and support the incredible football talent that we have at our disposal.

“I see my role primarily as a mentor for the coaches and management of the Red Bull clubs,” he added, “but ultimately, I am one part of an organisation that is unique, innovative and forward looking. As I said, this could not excite me more.”

After nine productive years as Liverpool's manager, the 57-year-old Klopp departed the team at the conclusion of the 2023–24 campaign.

The German player won nearly every trophy imaginable when he was at Liverpool, including the FA Cup, the FIFA Club World Cup, the Premier League, the Champions League, and the UEFA Super League.

Additionally, Liverpool placed second twice in the Europa League and first twice in the Champions League.

“We are very proud of this outstanding and certainly the strongest signing in Red Bull’s soccer history,” Oliver Mintzlaff, CEO of corporate projects and investments at Red Bull, said in a statement.

“Jürgen Klopp is one of the greatest and most influential figures in world soccer, with extraordinary skills and charisma. In his role as Head of Soccer, he will be a game changer for our involvement in international soccer and its continued development. We are hoping for valuable and decisive impulses in key areas to make the clubs even better, both collectively and individually.”